The Air Jordan VII was released in late 1991. Tinker Hatfield created the Air Jordan VII which had many similarities with the Air Jordan VI model. The Air Jordan VII was unique because it used some of the Nike Huarache technology to create a shoe that really stuck to the consumer's foot. The visible air sole, the Nike Air logo, and the yellowing soles all were no longer featured on the Air Jordan VII. The Air Jordan VII model is also commonly known as the "Hares" because the commercials promoting the shoe featured cartoon character Bugs Bunny.

When Jordan went to compete at the 1992 Barcelona Olympics to play for the US Men's Basketball Team (also known as the "Dream Team"), Nike released a special Olympic color combo of the Air Jordan VII model which featured Jordan's Olympic jersey number, 9 while all of the previous Air Jordan models that featured his jersey number had always been the number 23.

Various retros of the Air Jordan VII were released in 2002, again in 2004, and again with different colors in 2006.